The Hollywood Reporter published its fourth annual ranking of podcasting’s most powerful players, highlighting the medium’s shift toward video and mainstream celebrity hosts.
Mel Robbins tops global charts, often beating Joe Rogan, while Alex Cooper secured a $125 million SiriusXM deal. The Kelce brothers’ “New Heights” features Taylor Swift as a guest, while true-crime shows like “Crime Junkie” and “Morbid” continue dominating charts.
The list considers chart position, deal size, and cultural influence as podcasting matures into mainstream entertainment.
